17LIVE 4th Anniversary meets 浜崎あゆみ" Singer audition"
 

"17LIVE 4th Anniversary meets 浜崎あゆみ“シンガー発掘オーディション”" will be held!

17LIVE (a.k.a. ICHINANA), a live streaming application that boasts more than 45 million users worldwide, will hold a large-scale audition "17LIVE 4th Anniversary meets 浜崎あゆみ“シンガー発掘オーディション”" with ayumi hamasaki as a judge to celebrate the 4th anniversary of the service launch!

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"17LIVE 4th Anniversary meets 浜崎あゆみ“シンガー発掘オーディション”"

Outline and schedule
Online audition (in-app event)
Schedule: October 18, 2021 (Monday) - October 31, 2021 (Sunday)
*After passing the midway screening, the top 5 players in the final ranking will enter the final audition.

Final Audition
Date: Scheduled in the middle of November, 2021
Location: Tokyo, Japan
Judges: Singing screening by judges including ayumi hamasaki herself
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To commemorate the audition, a live broadcast featuring ayu will be held!

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"17LIVE 4th Anniversary meets 浜崎あゆみ“シンガー発掘オーディション”" Commemorative Live Broadcast
Date of the live delivery: October 19, 2021 (Tuesday)
Live distribution account: 17LIVE Special Distribution (https://17.live/ja/profile/r/307169)
*If you follow the account, you can set up to receive the notification as soon as the delivery starts.
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ayu will be answering questions about her thoughts on the audition, the points of the judging process, and randomly answering questions from the audience in the comments during the live broadcast.


>>For more details, click here.
https://avex.jp/ayu/news/detail.php?id=1094178

Wow, queen ayu! Thanks for the updates!

It's really interesting seeing her doing these kind of new projects!

She'll be too nice to the contestants)

nice! thanks for sharing

If she treats them like her employees, she won't.

Is she very nasty to her employees? Hahah. I duno but I am curious

There are behind the scenes videos where she's very strict and demanding. If I remember correctly there's a footage where she made aerial dancers cry or something. Also I think she made her existing dancers go through auditions for her next shows and one of the members didn't make it and had to leave the troupe.

^So she acts like a normal boss? I don't think that's being mean or nasty, at the end she seems really close with all of them but she still needs to draw a line and they have to fulfill a contract and respond to her, if she feels they can't keep the work rhythm or are not performing as well as before is completely natural they'd get replaced, you can't expect to keep your position forever just because you get along with the boss.

https://avex-management.jp/news/210910_8601
From the article posted by Avex:
It's great news that she was requested by so many people!

:love It's about time she started her climb into being a J.Lo or a Madonna or a Yuming--someone remembered as a legend, remembered with love and requested for projects like this.

This was because she was searching for new aerial dancers and selected a few, but under them there was one dancer who couldn’t satisfy her enough to be part of the group all though she trained hard.
Of course you’re sad then….

None of those situations were harsh or demanding.

This is literally being demanding. Otherwise you would be satisfied with whatever decent, but not great thing you're being offered.

Exactly but that doesn't make her "mean" or "harsh" she expects certain level (for her team and for this talent show thing contestants of course) and she needs to be "demanding" in these situations, nothing wrong with that.

Yeah i remember it was that the girls weren't totally ready for the aerial performance which broke their hearts, but Ayu said they could do it for the next concert, which they did. Pretty sure Ayu was emotional about having to delay the performance too. She watched their rehearsal and said they looked like pros, but they just weren't pitch perfect ready for it to be used on the tour. That was the Tour of Secret Documentary right?

Guess she changed her criteria now... I can’t picture the Ayu from that time having the kind of shows she has nowadays. And sorry if I offend anyone.

I didn't use any adjectives that paint her as an evil person, but people got defensive. I just provided examples why I don't think she necessarily will be sweet to contestants (at least if she really cares about the results).

I also remember how she said that she doesn't let other people to make a mistake. It was in one of MCs

I think another thing to keep in mind is at the end of the day, this is a tv show. Judges on talent shows are generally given "roles" to fill. The nice judge, the harsh judge, etc. We will have to see what role Ayu is assigned.

Very good point, it's just a show after all, pretty artificial. They also tend to choose contestants for different demographics in talent shows, so that both young people and housewives find someone they like.

The monster judge

^lol
Tbh I’d love to see the mean side of Ayu. But probably they’ll portrait her as the ideal woman, perfect, never angry, cute. Fake af. Is japan we’re talking about. It took me some time to notice, but the way they portrait women sometimes is a bit wicked imo.
(I said they’ll portrait but in the end is herself the one choosing lol)

I thought this is a live concert with her as the main performer. I had no idea it's a singing competition actually. :D

Also, Ayu being mean/demanding over details doesn't sound very surprising to me as I tend to be that way as well if I'm the leader in a school project for example. I absolutely hate it if things doesn't meet the requirements I have and feel like I should replace anyone who isn’t doing their job quickly enough. I hate this side of me so when I acknowledged it exists, I swore to not to take the boss position even if it was offered to me ever again. Being a Libra sucks sometimes, lol.

Wait a singing competition and ayu as the judge? lol xD

Well, it's not the first time celebrities who can't sing properly are invited to such shows. Britney Spears is one of the examples. Big name is all they need.

I don't know if singing is the main point of this competition, like The Voice is, but when it comes to pop, there are a lot of categories to be evaluated and I'm pretty sure Ayu is more than capable to do so. Singing is just one part of being a popular artist and even in the "voice" department Ayu can really advise competitors how to convey their feelings while interpreting songs, more than just singing the right notes with precision.

Britney is a very good singer tho, her real voice is really good.

I guess even when she used her natural voice she wasn't "very good". She could sing a lot better than her current situation, but technically she was very unstable (even when she was reaching some belting notes). But she was fine. Her strong point was and still is the capacity of acting through voice in so many ways to portray the right feeling of each song and that's some achievement not many singers can make.

Also, correct me if I'm wrong, but the the translation in the official website says they're looking for a new "star/performer", a good singer is not necessarily a good performer, there are many AMAZING singers out there but they're boring af to watch, Ayu is not a legendary vocalist, never was and we know that, but she's an amazing performer and songwriter, her charisma and stage presence is stunning , not many have that, so she's definitely capable to advice an amateur performer in those aspects.

Ayu is more than qualified to give advice in singing, performing and helping young talents in taking their first steps in the music industry. I'm impatiently looking forward to the broadcast :)

You are right, for example Jlo is a bad singer, but great performer (and good actress) and she was on American Idol as a judge.

I guess you guys have the wrong impression.
This audition is an in-app audition, not a regular audition show on TV.
Ayu will only be present as a judge in the final with the top 5 and this will not be broadcasted afaik, if it is like auditions in this app before.
And she's doing one live broadcast in the app to interact with users and participants - pretty much like a Zoom call.
The auditon process to get the top 5 is through the app and its levels, its users.

The main point of the 17Live auditions with famous singers is that the winner gets his first song produced by this artist and his/her team, including promotion.
In this case Yuta Nakano is writing the song for the winner and Ayu and her team is doing the rest (recording, shooting, Ayu as mentor giving advice and so on).
They really try to find new talents, giving them a head start.

Thank you for clearing things up, Corvina.

Not me thinking it was a The voice kind of thing lol Ariana’s influence I guess.


True. But I do consider Ayu to be a great vocalist actually. The live performances from 2003-2006 show what she’s capable of, but sadly bad habits added to her hearing problems did not good at all. On the other hand, she has an amazing stage presence, but I don’t think that’s something it can be teach, you either have it or you don’t.

She will be the judge who needs to revive their career.

A Gwen stefani lol. She is always on tour so I’m sure she’s happy to be in the public’s eye and it being about not just her performing but now giving input so I’m happy for her.

To commemorate the 17LIVE's 4th anniversary, ayu will hold a 'singer audition'
10/19 20:00~ ayu will appear on live stream

Ask questions to ayu herself by 10/15 15:00 with hashtag #ayuに質問

17LIVE Special Distribution (https://17.live/ja/profile/r/307169)
*If you follow the account, you can set up to receive the notification as soon as the broadcast starts.

Let’s bombard her with “are you going to release a damn new original album before 2030?” questions please. Only together we can do this guys.
Never mind, we’ll prolly get an “I don’t know you tell!” kind of answer anyway...

I'd rather have her not release anything at all than release something uninspired and under pressure.

After the Trouble I thought ayu wants to do as many lives as she can instead of releasing new music. She (almost) didn't release anything even when she wasn't able to do tours. So I think she don't have anything to say in songs. Don't tell me she was pregnant, that's not related here. If only it affected brain and erased writing skills.

LOL I mean it could be... Idk, it’s true that if she doesn’t have any inspiration, better not to do anything. But as a fan I’m having, let’s say a “crisis”. I find it hard to believe that the woman who has released 18+ studio albums and did amazing quality shows can’t do anything new and what she does is mediocre at last. Supposedly it all has been created by her throughout her career but sometimes it feels as if there was a person in charge behind of her work and was a qualified one in the past but now...there’s not anyone lol Not related to her work, but I also dislike the private route she has taken. I mean I respect it, but we were kinda used to her over sharing at least with TA. Now, even TA is a joke.
Kinda went off topic here. Anyway excited to see what kind of artist she’ll be producing and if it will be long term. I really hope she chose anyone who can truly sing and not some cute looking girl who can look like the 90s Ayu.

If she wanted that she'd be producing and acknowledging Kalen Anzai already lol

Well, I think just because she released so much in that period it explains her creativity drought. A lot of great artists have the same number of albums and songs Ayu released in 20 years during 30 or 40 years. The volume of work she delivered and, the most important, the quality it have is very unusual, even in pop industry. I mean, Madonna will complete 40 years of career next year and she released as much albums as Ayu did, but with some time between them.

And let's not forger her hearing loss. Creating music the way she did (she doesn't compose melodies anymore, but she picks and produces all her stuff alongside her staff) demands a lot of a department she's having TROUBLE (pun intended) with. Maybe singing live the songs she already know is less demanding in this case.

An audition "17 LIVE 4th Anniversary meets Ayumi Hamasaki" with Ayumi Hamasaki as a producer has started yesterday.

https://img.barks.jp/image/review/1000209598/top.jpg

Singer who win the final singing audition will get advice from Ayumi Hamasaki herself. Also Yuta Nakano, who has worked on many representative songs such as "Mirrorcle World" and "Love song", will provide original song.

In addition, Ayumi Hamasaki's music production team and 17LIVE's creative team will provide full support from recording, jacket production, distribution release to some promotions in the studio that ayu usually uses.

Currently, Ayumi Hamasaki's official YouTube channel has released playlist works that Yuta Nakano has worked on so far.
https://www.youtube.com/playlist?lis...bGC7eDC_kRdoJx

「17LIVE 4th Anniversary meets 浜崎あゆみ“シンガー発掘オーディション”」
■Online audition (in-app event)
Date: 2021-10-18 (Mon) - 2021-10-31 (Sun)
※ "17LIVE" in-app account
Lv.30 or less: After passing the screening, the top 5 players in the final ranking advance to the final audition
Lv.31 and above: The top 4 players in the final rankings and 1 special jury selection, a total of 5 players advanced to the final audition

■Final audition
Date: 2021-11-13 (Sun) (scheduled)
Location: Tokyo
Judge: Singing examination by the judges, including Ayumi Hamasaki

Live stream date: 2021-10-19 (Tuesday)
Live distribution account: 17LIVE special distribution ( https://17.live/ja/profile/r/307169 )

Does anyone know how to participate in the audition? I read all the info but I just don't really understand how this 17Live app thing works ^^;

I agree that she has been super super active compared with other artists. Recently she also had two babies - it seems she wants to focus on that at the moment (a different life stage). But also, the label may be pressuring her to do lives rather than release new music, since given the streaming age there isn't much money to be made in new singles/albums anymore...

Is there a way to rewatch it?

These both make sense to me as reasons. First, what's the point of making so much money if you don't have something to spend it ON? I'm not into having kids myself, but I know that for many people, the most important thing to spend money and time on is family and children. Ayu has always lived her life as she wanted despite social pressures and wagging fingers, so if she wants to spend more time on family, that's the end of that.

Second, like you said, money. Even the best-selling singers now don't make much from the music, and singers themselves are rarely big stars. They make the money in tie-ins and ads and sales of stuff like t-shirts. For Ayu to spend loads of money producing an album that wouldn't make its money back just wouldn't make financial sense for either her or Avex. Ayu is a businesswoman, she knows that.

That is true, but on other hand if artist will tour with same songs year after year, one day people will say they don't want to watch it again

Thank you!

Thank you so much!

long time no see I just checked my notebook and saw AHS
wanna cry and I only got the info that so far avex China didn't have any ASIA TOUR information(China ,mainland)

Final audition scheduled to 13th November. I assume Ayu will not be able to participate in it...

she did it!

https://i.imgur.com/QxFVdLz.jpg

https://i.imgur.com/BpQUC88.jpg

https://i.imgur.com/9iwLAjv.jpg

https://i.imgur.com/0x5GlMF.jpg

That was today or it was pre-recorded?

She looks so good! :heart

That was today

That look reminds me Korean festival around 2013

Is it me or she customised her wheelchair with rhinestones? O.o

^ yes!))

More pics from the Instagram

https://i.imgur.com/TVUHI3cl.jpg

https://i.imgur.com/quEOeZWl.jpg

She looks incredible :love

Grand finale of audition will be streamed live today 20:00 - 20:45
https://17appv2.onelink.me/D7OH/6e4a4724

link to watch today's video at weibo
https://weibo.com/1258508133/L3Df4bIz0