Looks like promotion for talkin' 2 myself is gonna be fierce. D:
They're asking people to post the "gadget" or something on their blogs/sites and promote the song on their webpages..
And the song will be available for download for free[?] using the gadget until 9/18. After that, you have to pay for it.
http://ameblo.jp/maxmatsuura
Max has a prototype/working version of the mu-mo gadget on the right hand side of his blog.