Quote:
Originally Posted by tethevo
The PVs were shot specifically in LA to be used for the CMs. They're not just merely small previews for her PVs.
Besides, I find the Amuro CMs to have a stronger impact when I see them on TV here...vs. the short while that they aired the Panasonic one.
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Yes I understand that, still the CMs show images of her PV they are like short previews they didn't create something different for the CMs but I do get the marketing idea behind all of it.
and the visual impact yes is different because both campaigns are different. Namie's shampoo, I'm guessing is a new product of some sort or they might be innovating, whereas panasonic's campaign has already been tested and if they did the CM like that is becuase it works for them they don't have to add props to get send the message they want.
I like both I say.