I'm honest. always. an honest Ayu fan. since 2001
so please don't tell I'm bashing her, non-respecting her, her untrue fan etc
I just don't care, I know I do love Hamasaki-san & will love
I just say what I think, no matter how anyone would react to that
I'm not going to complain & say she must come back to what she was etc
because I know she won't
also, it's useless to compare "this" with old stuff too
I don't like it here how ppl who love/like/adore the PV try to persuade everyone the PV is awesome, or being rude to anyone who dislikes it for their own reasons. that's just immature
so, back to the topic
I say, it's better than MW & GREEN. that's a plus
for me it was not like a "hot mess" as smbd has stated, it was just like "a mess" in general
the problem with might be that it was too fast made
I don't want to get deep into meanings. I have my own opinion for "Ayu PVs meanings", kinda personal, kinda disagreable with other "PVs interpretations" whatever
this PV wasn't supposed to have a meaning, after all, it was just a movie promotion
it fits for movie promotion quite well
but if look from the point of view of Ayu's stuff, surely I...
what I liked was
-beggining - yeah, made me think the PV is awesome, because it was really beautiful
-backgrounds
-door
-key
-kanji
-dancers, moves of dancers, their costumes & tattoos
-birdie
-it was colorful
-angles and direction
-Ayumi in white
-ONIs
-the song
-the plot (at least it had some, obvious, but not like MW which had none)
what I disliked was
-Ayu's face. she acquired new expressions when MW was released. then used them also in GREEN. I dunno what's happening to her face & expressions. she's trying to act scary, agressive & sexy at the same time, for me it all just looks unserious, unnatural & hilarious. it spoils the PV she had never had it in her. it's bad, it will spoil every new PV of hers. why not be natural & not overreacted-overtried-nasty
-"Ayu dance" news of which had been so much promoted & excited everyone
...
anyway, it was better than usual
-black oufit, because it looked awkward on her figure
-scenes of Ayu in white, which were completely distracted, detached, distanced from the whole "show"
-scene of second verse, which seemed to be out of place too, like a "filler", lol
-some cuts of "the show", were strangely combined
-it seemed like only the 1st half of the PV was well-organised-thought because it really made sense. then it lost the sense. I just didn't get this mass-show quite well after. like they talked over the 1st PV part, and the least they just did without any intention, maybe except the dance
so, overall, I would give it 3.5/5
if it wasn't the oufits, bad scenario & Ayu's "weirdo" face I would have even liked it very much
because it's colorful & actually beautiful & upbeat