Quote:
Originally Posted by pommy48
eh daigo is on there? that's just strange, glad that namie is on there, but not many females....aww wish ayu was there
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I think this list takes more into account an artists power across all types of media, that includes concerts, tv lives, magazines, radio, variety shows, etc etc. So while Daigo may not have high record sales, he is all over tv shows and has pretty much become a part of the general japanese pop culture.
Koda and Ayu both being missing is sort of surprising, but at the same time not. Koda has been going down ever since that scandal. And if you notice, most of the people on the list are those that appeal to a very general, wide audience, where I think it could be argued that Ayu the last few years has been going off of mostly her dedicated core fan base and less and less so the general public perhaps?
I think an accurate description of the Nikkei power list would be to say that it is an annual measure of an artists influence over the general population.
Here also is a further break down of the artists power across different genders/age groups -

Some relevant romanizations
Women teens:
1. Arashi
2. Shuchushin
3. Becky
5. Matsumoto Jun (Arashi)
6. Yamashita Tomohisa (NEWS)
8. Ninomiya Kazunari (Arashi)
9. Sakurai Sho (Arashi)
13. Suzanne
14. Katori Shingo (SMAP)
15. Aiba Masaki (Arashi)
16. Ohno Satoshi (Arashi)
18. Ueto Aya
19. Kobukuro
Women 20s:
1. Arashi
2. Amuro Namie
3. Okada Juninichi (V6)
5. Kobukuro
7. Fukuyama Masaharu
8. Katori Shingo (SMAP)
9. Utada Hikaru
10. Matsumoto Jun (Arashi)
11. Aiba Masaki (Arashi)
16. Sakurai Sho (Arashi)
17. Nakai Masahiro (SMAP)
18. Shibasaki Kou