Ayumi Hamasaki Sekai - View Single Post - Album covers concept
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Old 19th June 2009, 10:11 PM
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Quote:
Originally Posted by Raiu-Ayu View Post
Here are my views on each cover:

MY STORY
ayu has said that the MY STORY album is like a story about her life which she has kept very secret over the years. The cover is the scene of ayu in a bedroom. People have said that you can tell a person's personality and mind-set from their bedroom so the bedroom is a visual representation of ayu's mind and herself. It can also be a double meaning for ayu as she keeps her life private. The bedroom is also one of the most private and personal things to a person. This shows that ayu is opening herself up to her fans.

(miss)understood
I know everyone hates these covers cuz they think they are rushed and thoughtless but I disagree. The fact that they are so simple is what's so meaningful about them. I feel that the covers link in with the theme of the alterna PV. avex views ayu as a product and for many years ayu publiclu agreed with this but I think that the covers are meant to show that ayu is just a person, like anyone else. There's nothing really majorly glamorous about them, its just ayu's face. I think its supposed to show that even tho avex has her in the studio, on stage and made into this doll on a pedestal, ayu is just ayu.

Secret
I think that the colours in the cover are whats most important in the representation. It's very dark and shadowed and it can be suggested that ayu is hiding among the dark, like a physical secret. The shiny parts I think represent that the 'secret', i.e. ayu, has been found out. Also, the fact that ayu's tatoo is clearly visable can also be seen as the revealling of a secret, as no one really knew whether or not ayu had a tatoo.

GUILTY
The only real thing I can pull from the GUILTY cover is that it looks like it represents that guilt equals loneliness as ayu is in the desert by herself. ayu has done something wrong, feels guilty and so it feels to her like she is alone in the middle of nowhere. Thats all I got from it.

NEXT LEVEL
What I see on the NEXT LEVEL cover is the TVs. It shows each new level of TV and technology. This is just a visual representation of ayu moving through each level of her life/music and becoming better
Just wanted to add to your interperation of the guilty album cover, the covers of Duty and Guilty are both somewhat animal like. Duty has that feeling because we see a young girl (think of the cute demoore pose) whose album title is Duty which is weird because children should not be placed in situations where they have to believe that it is there duty to behavior in a specific manner. Or even look at the track Duty we get this feeling that Ayu is trying to reach out to people yet she herself is in her own world which is similiar to the pv of surreal (there is an idea of someone realising that there is a world outside of themselves like how we notice in YOU when after spending so long in an area confined by herself Ayu walks out and realizes that there is something bigger then herself). To expand on the child like qualites of the pose on Duty it makes sense because we as fans finally get this feeling that Ayu has truly began to think of us in her lyrics hell, how many artists dedicate an entire song and title to their audience? So the title of the album and the pose are at odds with one another because they show two different sides of Ayu one who is considered childish, selfish, and bratty by the media, some fans, and the over all public at the time.
Now the cover of Guilty is interesting because if you strip down that haute coutre Dior gown you realize that there is an animal within this artist (think of walking proud) because once again Ayu is very willing to admit that she has done something wrong. For instance Ayu is in the desert which should make some one wonder why she would be in the hot blinding sunlight (metaphor for truth) if she truly is guilty. However she is appearing to come out of a cave, which is dark, and she is coming into the light remember that tiger like ( oh I don't know what it was so please forgive me) creature from the surreal pv that was hidden in the forest? And by her coming into the light with her hand covering her eyes which implies that she really is gulity and is ashamed of her guilt and actions, so depending on how you take it you could say that she has matured because she has admitted her guilt and she is coming into the light, which is vastly different from the dark cover of Duty. Which would explain why the album is so dark, which is somewhat compared to Duty because both albums have this heavy mood and lyrics that are somewhat stinging (like vogue and talkin 2 myself or fated). Thats all that I can pull so far so please forgive me.
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