Quote:
Originally Posted by SunshineSlayer
Also, while I do think that ratings in general are probably lower, if you look further on that site at the ratings of variety shows, dramas, sports etc through the years - all of the categories except for anime have more things listed from the 90s and 00s than the music category does.
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Yes, but we still can't link the drop in music shows with sales because CD and single sales in Japan reached its peak during the 90s/late 2000s, right? And the ratings peak of those shows were the 70s/80s.
But I think music shows peaked in the 80s because I guess Jpop acts were less targeted to a specific group back then. With a few exceptions (like SMAP), most Jpop acts today are targeted to YOUNG people (and usually GIRLS). Back then, Seiko Matsuda appealed to businessmen (with her "innocent girl image") but also to housewives, teenagers and kids so I guess this can also be a factor.