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so for those who don't understand or don't want to bother reading the translation (lazies like myself)
basically what the passage says is that according to the author, a majority of TA fans including the president of TA, have come to the conclusion that ayu's marriage is an elaborate scheme in order to boost sales/publicity/etc etc.
supposedly this was all communicated through some kind of press conference/statement. also these supposed TA fans instigated a "DAY 0" as it were, wherein no member of TA would be buying Love songs.
This is all very tabloid-y if you ask me.
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