Honestly, I feel like she was just going for the & feel.
It's like, natural as far as the make up/clothes, but so not natural lol Just like, I mean, & is "natural" but so not natural when it comes to everything else.
To me it's just & x this era Ayu.
I think she can make an honest decision for herself...and I do think she likes her final products. She is always hyping everything...but I still think she's surrounded by people who tell her yes, regardless if they agree or not. But that doesn't mean they don't have an opinion either. I dont think it matters all that much. I think she has a strong presence in what photos are chosen and she probably respects the art directors enough to use their best judgement when doing photoshopping/effects/text placement.
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