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I personally (most people probably don't agree with me) think that a lot of it has to do with her CD covers, posters, PVs, magazine shoots, etc. I'm not saying that's all of it, but seriously, compared to Kuu, Namie, and other artists, Ayu's covers etc. are so...blah.
I mean, I look at JAPONESQUE and I'm blown away. The PVs, the covers, the photoshoots...EVERYTHING is artistically AMAZING. Then you have things like the 'You were...,' 'L,' and 'A SUMMER BEST' covers and I wonder WTF is Ayu thinking?? Almost all of the PVs from Love Songs were boring as all ****. She has been consistently boring in all of her non-music related media since GUILTY, in my personal opinion. Meanwhile, Namie and Kuu are off making gorgeous things!
IDK that's just how I feel. One of the reasons I got into Ayu in the first place was because I loved her PVs, covers, and photoshoots. It's also the biggest reason why I don't follow her much anymore. Constant disappointments in that area.
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