[marty]

@November4: I remember reading in Japan you can't really download illegally, or something like that. Maybe that's why they thought this was a smart promotion: since nobody was going to be interested even if they announced an album, they used a thing people still are interested in (concerts) to give them free samples of the new songs otherwise they wouldn't have checked on their own.
Honestly, I'm perplexed too at this new marketing direction, but since it's something refreshing, I really like it. Anyway, it seems WAY more and better planned than her whole 15th anniversary, even if maybe not very effective.