Ayumi Hamasaki Sekai - View Single Post - Utada's Exodus Over?!
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Old 8th December 2004, 11:43 PM
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Join Date: Jun 2003
Location: The Netherlands
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Quote:
Originally Posted by Aldonia
Why did people not buy it? Frankly, I think it's because a lot of the songs sucked compared to her Japanese stuff. Lyricwise and music-wise. Secondly, as others have said, there was little to none promotion. I never saw Easy Breezy's music video, or any ads in magazines that I read or whatever. o_o;; I didn't think she would sell well anyways, despite the fact that the album was okay. =\ My main gripe with the album was how she tried to sex herself up. It was almost like she felt she had to do that to get some success over here and it was a mistake.

Not to mention, Easy Breezy was a terrible, terrible song and a crappy choice to start off her career with. x.x;
I think the lack of promotion was the decisive point. IDJ seriously did something wrong here, which is pity. I personally don't think the 'weak' material caused a lack of interest, mainly because the material wasn't weak. I feared the idea of an English Hikki album at first and was reluctant to buy it. I picked it up though, being curious, and I gave it a couple of spins, judging it objectively (as far as that's possible). My conclusion was that Exodus was actually a more than decent album, a pretty good one actually. In the end, I think Exodus was an extension of Deep River in many ways. It has some very good songs, and it's quite strong overall. Hikki'd definitely deserved to sell millions with this.
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