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#1
30th April 2003, 12:24 AM
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AYUPAN business falls
Original:
Quote:
Translated article: Ayu is full of confidence, last year was the opening of her AYUPAN store, and there were even rumours about opening AYUPAN stores nationwide, however recently the business has dropped drastically, and the store could even close anytime soon! Last year Novemeber Ayu was in West Shinjuku for the opening ceremony of the AYUPAN store, and at that day there were 300 people queuing up, a day which we cannot forget. However, after 5 months or so, AYUPAN customers have dropped sharply, anyway, most of the customers only bought cheaper items like stickers etc., has resulted in a danger for AYUPAN. EXPENSIVE GOODS TURN INTO CHEAP GOODS Naitai Sports has reported that, even though AYUPAN is located in a busy area, on most occasions the shop only has about 3 or 4 customers, and the salesperson yawning is not an uncommon sight. From Naitai Sports' understanding, the early period of AYUPAN had good sales for ayupans, and also a doll based on Ayu's Chihuahua dog's face sold in the a quantity of 2000 in one day. But these good times still has not revived. The store's salesperson says "Now the best selling item, is actually ayupan stickers." So the all the highly priced goods have changed to be sold cheaply. Relying solely on the selling of stickers simply cannot continue for the store's business, making people worried that AYUPAN might have to close. FASHION SHOP NOT YET AFFECTED Another report from Naitai Sports, last year's popularity for Ayu has dropped sharply, her the number of records sold while compared to the year before is less than half, and the AYUPAN goods using a cartoon version of Ayu as the selling point, her popularity has directly affected the sales of the AYUPAN goods. As for the other store MATERIAL GIRL which is partly shared to Ayu, because Ayu is not the main selling point on these goods, rather it is more general fashion retailing, it is not yet as badly affected. Source: Newsgroup news://news2.3home.net/3idol.japan.ayumi_hamasaki Original source: The Sun (Hong Kong) http://the-sun.com.hk/channels/ent/20030429/ ---------------------------------- I found this quite funny, especially the yawning bit! 
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