Avex new image
 

Anybody got some information on Avex new logo + new slogan? All info is on japanese...

New logo

https://i.imgur.com/BMMElKU.jpg

New slogan

https://i.imgur.com/iuqnVJg.png

... Ew lol these make me feel like I've been transported back to the 90's

This feels weird.:shakehead

omg........ what???? That's horrible!!!!!!!!!!!

lol. What?

idk if the worst is that logo that looks like a mid 90s internet provider or the slogan that makes no effin sense

New manifesto to go with the slogan:

"Be open minded and warm hearted. Be brave and embrace the unexpected. Be Mad+Pure Really!"

lol, Namie retires and Avex loses it's f'in mind.

looks like a turd

It's just too weird having the avex logo look like something else.:no
I actually always loved the blue and white avex trax logo. I like seeing it on CDs and stuff.
But avex has been going downhill for a while now and I think this new redesign is just another step forward. They maybe are preparing to reinvent themselves or have a refresh?

Looks like internet explorer lol

I prefer the previous one. That one is really ugly, no offence.

LOL I don't know what to expect next anymore.

looks like ayu's design team was on work here :D

I know what they used to make it:

http://images.clipartpanda.com/word-...t-Image116.gif

That looks ugly

That logo...is horrible!!! Two thumbs down!!!

Even the slogan is nonsense to me!!!

Now we're asking...has Avex lost its luster?

Uhm let's see next month!

According to the press release, the logo inspiration comes from a mobius strip. The new slogan, mad-pure, is something like ying-yang.

It did remind me of a Mobius strip but if still has two sides it goes totally against its ideia lol

It's not great, it looks kinda like a turd lol But I'm more concerned about the slogan. It seems as has been said, there's a reason, but it still sounds weird and makes no sense.

:roflmao:roflmao:roflmao:roflmao
(avex, I love you, but that looks dumb. :P)

It's really three months since...and I'm not liking the logo. Okay, I may have missed Music Station episodes prior to unexpectedly watching the Super Live from Friday...but surely enough this new logo is here to stay.

And, for me, it's two thumbs down compared to the old logo that goes all the way back to the early 2000s (and the peak Ayu era)?

Any thoughts about the new logo now it's almost the end of 2017?