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Originally Posted by ayuuk
LOL People have grown impatient. I am not alone. Haha 
But sometimes I wonder what kind of strategy that is to say there will be a release in 2 months time, but no news for a whole month... How does that help to keep the momentum? Don't they fear people might just lose interest? Why don't they announce a little later (like 4 or 5 weeks before release date) and keep having news (covers, tracklists, bonus, etc) every week? |
I wouldn't call it a strategy, but the sooner we know about the album's release date, the better. Honestly, I don't think they're trying to keep any sort of momentum since the news is going to come out eventually since we know when the album is coming out BUT the wait can sometimes be unbearable.
IMO, it seems like it is taking much longer this time around since there is a lot for them to finalize and release at one time as opposed to FIVE where they only had to worry about CDL and FIVE. Ayu's marketing team seems to wait until everything is done before they release any new information but I am guessing they are close to finished since she just finished editing CDL. She still has some PVs to edit I believe, though.
(Just to mention all the things they need to update: Covers for Party Queen, final tracklist for Party Queen, final list of PVs for Party Queen, extras for Party Queen box set (official site), extra footage on POWER of MUSIC, POWER of MUSIC covers, cover/release date/price for Party Queen photobook, cover for LIFE STYLE BOOK, and... I think that's it?)
A lot of people are speculating that since Namie's covers came out yesterday, Ayu's are going to follow suit since they have the same release date, but Ayu does things very differently from most artists, haha.