New Zespri Kiwi CM song - "blossom"

[truehappiness]

you're basically right there showing how generic she's becoming.

If doing what you do best musically is generic, then isn't every freaking artist out there generic in some way? I would say that Ayu making music she wants to create, but when it's a single, she can't be as free because singles kind of have to have a commercial appeal. Songs like alterna / Will don't really resonate with the public I think, and that's partly why she never performed them live during the promotional periods for the singles' releases. There's very little imo that Ayu hasn't done once, but I think if she treads into "new/interesting" territory with every single, people wouldn't be satisfied with that, saying that she shouldn't do something different from what she's good at just for the sake of doing it or something.

My beef with people is that they say things, and then she goes and does it (see: Do something different, release a dance-ish album, make a new M, etc...) and people complain because it's not really what they were envisioning. She is basically delivering everything fans have wanted/wished for in the past and for some fans, that still isn't enough because she isn't making their personal dream songs. It's rather selfish imo and places really weird (individual for each listener) expectations upon Ayu, and if she doesn't fulfill them, then she's crap because she isn't doing what you want her to do.

If she did do something dancey, that would be a change of pace for her, not having summer/winter songs that "sound somewhat different from each other."

Remember NEXT LEVEL last year? That didn't bode so well for a lot of listeners even though a ton of people were looking forward to a super electro-dance album. "Blah, it sounds so... amateur!"