MTRLG? Still around??

[mimika]

Does anyone know if MTRLG is still around? I went to Japan early June this year trying to look for a store...I went to Shibuya 109 where the store used to be but the information desk told me it's gone

I went to mtrlg.com and it prompted me directly to this site www.heavenark.com seems like MTRLG is gone and the same management opened up a new brand....

Does Ayu own any part of MTRLG? Or was she just endorsing it? I thought she used to own it but I guess she left....

Does anyone know?

[truehappiness]

To quote devilayu in the FAQ thread at the top here:

Is MTRL her clothing line?
Upon visiting the MTRL site and reading materials on the brand, Ayumi's name is not attached to them aside from promoting the items. There is no mention whatsoever about her owning, co-owning, or founding the brand. Early on in the line's conception, Ayumi seemed to have designed some items (such as the denim jacket and mini skirt outfit featured in her "Rainbow" PV). In recent years, she has not promoted the line (aside from wearing shirts in concerts and photo shoots) and does not seem to have as much as an influence in the clothing they sell.
[edit] As of February 2, 2008, MTRL will officially be known as HEAVENARK. The old MTRL URL is still in effect but will only show HEAVENARK brand clothing.

[mimika]

wow! i should take extra good care of my MTRL tee...now that they are no longer on sale!!